SEO
Organic traffic and local visibility through technical SEO, content and Google Business Profile.
Google Ads and Meta ads management
We manage your Google, YouTube, Instagram, Facebook and TikTok ads with audience targeting, budget control and conversion tracking, and direct spend to the campaigns that bring leads and sales.
Platforms we work with
Digital advertising: what’s included
Depending on your needs, we take on all or some of these items, and each item is listed separately in the quote.
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Google Search ads
Keyword-based campaigns that appear in search results to people looking for your service.
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Shopping and Performance Max
Google Shopping campaigns for e-commerce sites that run on your product catalog.
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Meta ads
Interest-based, lookalike audience and remarketing campaigns on Instagram and Facebook.
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TikTok and YouTube ads
Video campaigns for brand awareness and product promotion.
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Conversion tracking
Accurate measurement of form, call, WhatsApp and purchase conversions with Tag Manager.
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Reporting and optimization
Continuous campaign improvement with weekly budget checks and a monthly report.
Making the most of your ad budget
In digital advertising, success goes not to whoever spends the most but to whoever reaches the right person with the right message. Local search ads work best for a service business, Shopping campaigns built on the product catalog for an e-commerce site, and awareness campaigns on social media for a new brand.
Before launching campaigns, we set up conversion tracking so we can see how many leads or sales each ad brings. We shift budget to the campaigns that deliver results and regularly test creatives and targeting.
Our process
We get your approval at the end of every step and keep you updated regularly, so you always know where the work stands.
Analysis
We review your current website, accounts, competitors and target audience.
Plan
We set the goals, channels, budget and monthly work plan together.
Execution
We carry out content, campaign and technical work according to the plan.
Measurement and reporting
We report on results every month and update the plan based on the data.
Digital advertising FAQ
If your question isn’t on the list, ask us by phone or on WhatsApp.
- How big should my ad budget be?
- The budget depends on click costs in your industry, the target region and your sales goals. We recommend starting with a small test budget and scaling up the campaigns that deliver results.
- Is the ad budget separate from the management fee?
- Yes. The ad budget is paid directly to Google or Meta; the management fee is paid to the agency for setting up, monitoring and optimizing campaigns.
- How will I track the results?
- Once conversion tracking is in place, we share regular reports with spend, click, lead and sales data. You also have access to your ad accounts at all times.
- Which ad channel is better?
- Google Search ads work better for services and products people actively search for, while Instagram and TikTok are more effective for visual products and brand awareness. We choose the channels with you based on your goals.
Often chosen together
Social media management
Content planning, design, posting and reporting for Instagram, LinkedIn and TikTok.
E-commerce website
An e-commerce site ready to sell, with platform selection, payment, shipping and integrations.